Handmade in Maine
Small batch ski gear made by hand, worn on real mountains.
Shop the Drop ScrollOur Story
NOTFINALNAME was born out of pure obsession. I taught myself to sew, spent winters shredding Sunday River and Lost Valley, and started selling handmade hats straight out of my bag. What started trackside at rail jams turned into a real brand — sponsoring events, building a crew, and making gear that actually means something. Every piece is still handcrafted, still small batch, still made the same way it always was. Perfect for hitting the trails, kicking back at camp, or just wearing out on the street — NOTFINALNAME is growing into something bigger, and streetwear is next.
See the gearThe Collection
The Process
No factories. No shortcuts. Every NOTFINALNAME piece is cut, sewn, and finished by hand — which means no two are exactly alike, and every one is built to actually perform out there.
100%
Handmade
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Products
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Seasons
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Questions about sizing, custom orders, wholesale, or just want to talk skiing? We're here for it.